Baseline is an independent publication focused on the intersection of business and technology.

Our editors at Baseline work tirelessly to provide our readers with the most relevant and recent business technology information. We work with influencers and industry experts to help you implement technology into your business. 

Every technology solution we recommend has been vetted by our technology.

To maintain objectivity, we don’t accept sponsorships or commissions for promoting specific tech products or free services in exchange for favorable reviews. We provide unbiased opinions and expert insights to inform our audience.

We don't overlook long-term technology trends.

Your technology strategy should serve your business for years to come, which involves ongoing costs and updates. That’s why we don’t just focus on initial implementations. Instead, we gather first-hand data on the long-term expenses associated with maintenance fees, scalability requirements, and potential upgrade costs you can expect.

We are constantly getting better day by day.

We are committed to providing honest assessments – especially if a solution fails to meet expectations. Our publication is an independent technology resource that doesn’t accept payment for positive reviews.

We will tell you when a software isn't what it seems.

We continuously seek ways to enhance our analysis, from developing new benchmarks for software performance to upgrading our software assessment tools. If you’d like to suggest technology solutions or strategies we should evaluate or have any feedback for us, please reach out or join our online forum.

Our latest news and insights.

Allfirst Financial: Out of Control

Baltimore’s Mount Washington neighborhood is not a likely locale for an international banking scandal. But the narrow streets

Enron: Security Woes, Too?

Protecting a company from external computer hackers is not a job for the faint of heart. Even when

Containing the Pain of Scope Creep

Cost overruns. Delays. Infighting. Most problems in the development lifecycle can be traced back to scope creep—including project

How ADP Gets Tough with IBM

In the basement of Automatic Data Processing’s labs in Roseland, N.J., server farms pound on IBM’s WebSphere application

By the Numbers: March 2002

Security Attacks Rise, Breaches Kept at Bay Who’s Attacking? Infrastructure: From Whom to Buy? Fancy Isn’t Frivolous: HTML

Microsoft CRM Gets Early Debut

Microsoft on Tuesday plunged into a new software pond—and laid the rumors to rest—when it officially announced plans

Microsoft CRM: A Sneak Peek

Outside of the few hundred developers at Microsoft who have seen prototypes of Microsoft’s forthcoming MSCRM customer relationship

Readers Respond to Kmart Woes

Baseline’s coverage of Kmart’s supply chain debacle provoked a welter of letters from readers eager to comment on